Mineral rights
- 632.78
- Conversions
- $21.81
- Cost / conv.
- 13
- Phone calls
- $13.8K
- Cost
Home/Case Studies
Case studies
Real results from Google Ads, Meta Ads & tracking
Screenshots from the ad accounts and tracking setups I manage: leads, calls, sales and the tracking that counts them.
Top Rated Plus Upwork5 years experience★★★★★ 5-star rated
Level 1 FiverrTrusted for Google Ads, Meta Ads & advanced conversion tracking
Upwork★★★★★genuine feedbackFiverrVerified reviewsUpwork & FiverrGoogle AdsDirect clientstooMeta AdsAds + trackingprojects
Hira Google Ads, Meta Ads & Tracking Specialist
Top Rated Plus100%Job Success100+Clients servedLevel 1on Fiverr
Trusted by businesses I’ve worked with
Client video review
5.0/5Patrick W.
Don’t just take my word for it, hear it from a client
- Clear plan from day oneAn audit first, then a setup you can understand.
- Tracking you can trustEvery lead counted once, in GA4, Google Ads and Meta.
- Straight, quick answersSimple updates on what changed and why.
More client reviews
★★★★★Local service Google Ads
“Hira did an excellent job managing our Google Ads for our local service business. She improved our lead quality, reduced wasted spend, and kept us updated throughout the project. Professional, knowledgeable, and easy to work with. Highly recommended!”
NnazitasFiverr · United States
★★★★★Lead form tracking
“Excellent work setting up and fixing our Google Ads lead form tracking. The tracking was checked carefully, the issues were resolved, and now we can measure leads properly. Very professional, reliable, and knowledgeable in Google Ads conversion tracking. Highly recommended.”
AaakilislamFiverr · United States
★★★★★Google Ads setup · Real estate
“Hira set up my Google Ads account for real estate perfectly. She was honest, clear, and trustworthy. I started getting quality leads fast. A true expert.”
MSMD Sohag B.Upwork · Sep 2025
★★★★★Campaign optimization
“It’s been great working with Hira. She went above and beyond. Will definitely work with her again. Highly recommended 🏅”
OKOday K.Upwork · Apr 2026
★★★★★Conversion tracking
“Very professional Google Ads Conversion Tracking setup. Everything is now tracking correctly and I can see accurate leads and conversions. Fast delivery and great communication. Highly recommended 👍”
JjollipaytFiverr · United States
★★★★★Google Ads management
“Phenomenal and one of the best Upwork hires I have had yet, outstanding knowledge and support, I would highly recommend!”
UCUpwork clientUpwork · Jan 2026
★★★★★Local service Google Ads
“Great work on our Google Ads campaign for a local service business! Professional setup, strong keywords, and effective ad copy that generates real leads. Smooth communication and excellent attention to detail. Highly recommended!”
JjeremycantoFiverr · United States
★★★★★Meta Conversions API
“Great seller! The Facebook Conversion API was set up perfectly with accurate tracking and smooth integration. Communication was clear, and the work was delivered on time. Highly recommended for reliable and professional service.”
MmatthewtaylFiverr · United States
★★★★★Google Ads audit
“Hira did a very detailed and honest Google Ads audit that clearly showed where money was being wasted. She identified tracking gaps, keyword issues, and weak campaign structure …”
UCUpwork clientUpwork · Jan 2026
★★★★★Lead form & call tracking
“Great lead form and call tracking setup. It helped us easily track leads and improve conversions. Very useful and accurate. Highly recommended!”
Aasadasad560Fiverr · United States
★★★★★Google Ads setup
“Hira did an excellent job with Google Ads setup and optimization. The campaigns were professionally managed, well-targeted, and delivered great results. Very responsive and knowledgeable.”
Jjonyll123Fiverr · United States
★★★★★Conversion tracking fix
“Excellent experience working with her. She quickly identified and fixed our Google Ads conversion tracking issues with great accuracy. …”
MSMD Sakhawat H.Upwork · Jan 2026
★★★★★Google Ads specialist
“Yeah, Hira is Excellent. Her work gives value for money. She will tell you what to do and what not to do based on her experiences. I highly recommend her.”
UCUpwork clientUpwork · Dec 2025
★★★★★GA4 setup
“Hira is knowledgeable and very professional. She understood my requirements, set up GA4 tracking without any issues, and provided full support. I’m very satisfied with her work and will surely work with her again.”
Jjainsd3Fiverr · United States
★★★★★Google Ads management
“We work together on different things I’d never use anybody else I trust her totally”
Kkarlfreeman642Fiverr · Thailand · Repeat client
★★★★★Shopify GA4 + GTM
“Excellent work on our Shopify tracking! Hira set up GA4 + GTM perfectly, fixed data layer issues, and our purchase events are now 100% accurate. …”
UCUpwork clientUpwork · Aug 2025
★★★★★Google Ads campaign
“Hira and her team member got the job done. He proved to be very knowledgeable and resolved our issue promptly. Honest people! I would use them again.”
SMSolomon M.Upwork · Sep 2025
★★★★★Tracking audit & fix
“Great experience! The freelancer quickly audited and fixed my conversion tracking issues. Communication was smooth, and everything works perfectly now. Highly recommended!”
JjackmoonyFiverr · United States
★★★★★Online marketing
“Another successful contract with Hira, she exceeds expectations and always goes above and beyond! I am blessed to have found her.”
UCUpwork clientUpwork · Jul 2026
★★★★★E-commerce tracking
“Great experience with Hira on e-commerce tracking. Everything was set up accurately, and tracking is working perfectly. Highly recommended!”
JjazcjklopiFiverr · United States
★★★★★Google Ads optimization
“repaired and optimized my google ads campaign, good work”
CSChristoph S.Upwork · Nov 2025
Featured
Mineral rights: search, social and the tracking behind them
Lead generation work for U.S. mineral rights businesses on three fronts: Google Search campaigns, Meta lead-form campaigns, and the GA4, GTM and server-side tracking that counts each lead.
- 632.78
- Conversions
- $21.81
- Cost / conv.
- 322
- Form leads
- $12.73
- Avg. cost / lead
- 7
- Tags fired
- 0
- Tags not fired
Massage spa
- 155
- Conversions
- $5.78
- Cost / conv.
- 1.61K
- Clicks
- $896
- Cost
Dry cleaning services
- 100.34
- Conversions
- £7.53
- Cost / conv.
- 2.09K
- Clicks
- £755
- Cost
Laundry pickup & delivery
- 80
- Conversions
- ฿11.18
- Cost / conv.
- 347
- Clicks
- ฿894
- Cost
Hair brand
- 18.4K
- Conv. value
- 161K
- Clicks
- £0.45
- Avg. CPC
- £72.1K
- Cost
Benchmark education
- 23K
- Conversions
- $0.02
- Avg. CPC
- 366K
- Clicks
- $7.16K
- Cost
B2C electronics recycling
- 283.92
- Conversions
- $1.94
- Cost / conv.
- $550
- Cost
Mineral rights · Meta Ads
Lead generation and engagement campaigns for a U.S. mineral rights company, targeting property and mineral owners in North Dakota: audience research, campaign structure, instant lead forms, creative strategy, budget allocation and A/B testing.
- 322
- Form leads
- $12.73
- Avg. cost / lead
- 2,380
- Instagram profile visits
- 1,300
- Follows or likes
Electronics recycling · B2B & B2C
B2B and B2C campaigns for an electronics recycling company: campaign strategy, audience targeting, creative direction, messaging campaigns, lead forms and budget optimization.
- 86
- Messaging conversations
- $0.67
- Best cost / conversation
- 9
- Form leads
- $0.33
- Cost / lead
Hair brand · server-side tracking
Tracking for a UK hair brand running Shopping Ads: Meta Pixel, GA4 and Google Ads remarketing in the web container, plus a server container sending Google Ads conversions, enhanced conversions and Meta Conversions API events.
- 27
- GTM tags (web + server)
- 4
- Server conversion tags
- 5
- Ecommerce events
- 7
- Remarketing events
Mineral rights · lead tracking
Lead tracking on a ClickFunnels funnel for a U.S. mineral rights company: GA4 events for lead form, phone, email and button clicks, Google Ads conversions, a custom form tag and a server-side GTM container.
- 7
- Tags fired
- 0
- Tags not fired
- 2
- GTM containers
- 3
- Google tags connected
Health supplements store · GA4
End-to-end GA4 ecommerce tracking through GTM for a U.S. health brand: view_item, add_to_cart, begin_checkout and purchase for every product and bundle, plus offer-page events. The numbers are the store’s own traffic, measured by this setup.
- 4.5K
- Purchases tracked
- 1.6M
- Events tracked
- 164K
- Active users
- 69
- GTM tags
Oil testing lab · call tracking
Call-only Google Ads for a UK oil testing laboratory, with GA4 and GTM tracking calls, WhatsApp calls, form submissions, email and phone clicks and service page views, and Google Ads conversions for leads, contact and calls from ads.
- 14
- Tags fired
- 0
- Tags not fired
- 5
- Google tags connected
- 3
- Google Ads conversions
Wellness spa · bookings & leads
Google Ads and GA4 setup for a U.S. wellness spa: conversion tracking for lead forms, online bookings, customer logins, new profiles, phone and email clicks and Book Now / Specials buttons, within the rules for health-related services.
- 102
- Events in 30 min
- 8
- Lead form submits
- 2
- Bookings completed
- 2
- Customer logins
IT & home automation · Wix
Wix lead tracking for a U.S. IT and home automation company: form leads sent to Google Ads, Meta (Pixel and Conversions API) and GA4, with ViewContent for 7 service pages, scroll depth and time on page.
- 14
- GTM tags
- 7
- Service pages tracked
- 3
- Lead destinations
Glass repair · lead forms
Google Ads lead tracking for a glass scratch repair business: contact and get-a-quote form submissions tracked as separate conversions through GTM and GA4.
- 5
- GTM tags
- 2
- Google Ads lead conversions
Safari & tours · Uganda
Search campaigns and tracking for a Uganda safari and gorilla trekking company: Google Ads conversions and GA4 events for form submits, phone calls, email clicks and WhatsApp chats.
- 11
- GTM tags
- 4
- Google Ads conversions
- 4
- GA4 events
Webflow store · custom data layer
A custom JavaScript data layer for a Webflow CMS store: cart and product details (name, price, quantity) read from the page and pushed to GTM as add_to_cart and begin_checkout events.
- 2
- Custom JS variables
- 2
- Data layer events
GA4 & Google Ads · server-side
GA4 ecommerce tracking with server-side tagging in GTM: view_item, add_to_cart, checkout and purchase sent to GA4 and Google Ads, plus Calendly booking and form conversions and server-side remarketing.
- 16
- GTM tags
- 4
- Server-side GA4 tags
- 2
- Google Ads conversions
GA4 & Meta Pixel · server-side
GA4 and Meta Pixel in the browser plus the Conversions API from a GTM server container; page_view, begin_checkout and purchase fire in both and are deduplicated in Meta Events Manager.
- 14
- GTM tags
- 3
- Deduplicated events
Meta Conversions API · WordPress
Meta Pixel plus Conversions API through GTM server-side on a WordPress store, with Purchase and Initiate checkout deduplicated between browser and server.
- 10
- Web tags fired
- 18
- Server CAPI events
- 0
- Tags not fired
Meta Conversions API · Shopify
Meta Pixel and Conversions API on a Shopify store: view content, add to cart, checkout and purchase sent from the browser and the server, deduplicated in Events Manager.
- 10
- Web tags fired
- 0
- Tags not fired
- 2
- Deduplicated events
WordPress lead forms · WPForms
WPForms submissions, phone clicks and email clicks tracked in GA4 and as Google Ads conversions, with enhanced conversions (user-provided data).
- 5
- GA4 lead events
- 3
- Google Ads conversions
- On
- Enhanced conversions
Shopify GA4 ecommerce
Full GA4 ecommerce funnel on Shopify through GTM: view_item, view_cart, add_to_cart, begin_checkout, add_payment_info and purchase, checked in DebugView.
- 7
- Ecommerce tags
- 12
- Test purchases
- 71
- Events in 30 min
Screenshots come straight from Google Ads, Meta Ads Manager, Google Tag Manager, Tag Assistant and GA4. Client names, website addresses and account IDs are blurred. Results depend on the market, budget and starting point of each account.
Next step
Want results like these for your business?
Send your website and a short note about your goals. I’ll review your ads and tracking and reply with a clear next step.